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Market Representative Job
Date: Nov 4, 2009
Location: Detroit, Michigan
Title: Market Representative
Job Description: "Market Representative Position Summary: As a member of the Northern Division, reporting to the Area Sales Manager, the Market Sales Representative II works to strategically target potential customers, (builders, architects, dealers, and developers) to generate and grow new business and to successfully convert the target audience from using traditional building products to using the Company's products, with a focus on exterior siding penetration, tile channel demand creation, and a product mixed shift to the Company's differentiated products. The incumbent also positions the Company's value proposition and whole-product solution to the customer to build and enhance strong customer relationships and to become a strong business partner. With a strong knowledge of business and market sense, the incumbent successfully manages an assigned sales territory and reports on related marketing activities by conducting competitive market analysis, competitive intelligence, and other sales-related research. The Market Representative III will also be responsible for mentoring and training other Market Representatives on the sales process and territory plan. Position
RESPONSIBILITIES:: • Developing a target list of potential builders for the sales funnel based on the profile of potential customers as defined in the territory plan and geographic market; • Building and enhancing strong customer relationships with multiple key decision makers of new and existing customers; • Proactively using all available sources (Local Home Builder Association, Internet, newspaper, etc.) to develop a 'Lead' bank consisting of all potential customers (builders, architects, and developers); • Uncovering creative methods to position the Company's products and solutions in front of as many target builders as possibly by developing effective starters that will engage the builder's interest; • Leveraging the dealers in rural areas by conducting builder events to reach the maximum amount of targeted builders; • Cross-sell the Company's interior product, HardieBacker®, simultaneously with the Company's exterior siding product; and • Conducting training sessions in conjunction with dealers for all previous converted builders to cross sell accessories and HardieBacker®. Position Requirements: Knowledge, Skills, and Abilities: Required: Must have experience selling consumer durables, manufacturing, telecommunications, or other transferable industry; • Ability to sell 'Value Add'. • Superior interpersonal and written/oral communication skills with the ability to relate well and cooperate with others to effectively coordinate activities and accomplish goals. • Proven success in developing new business and generating sales leads by managing a territory and selling activities. • Ability to communicate and work with cross-functional teams and all levels in the organization. • Results-oriented to ensure delivery of appropriate products and services in an accurate, complete, and timely fashion. • Demonstrated intermediate skills with the standard features of various personal computer word processing and spreadsheet software (Microsoft Word and Excel, PowerPoint, Outlook, Internet, and proprietary software). • Excellent presentation skills before both small and large groups. • A demonstrable capacity to keep abreast of new industry trends and best sales practices and how they would interact with Company products. • Willingness and ability to work from home office environment and structure a productive day with little to no supervision. • Strong self-directed organizational skills to organize time effectively on daily and weekly basis. • Demonstrated ability to execute on a plan and drive results. • Ability to maintain and upgrade individual skills set, per market, through continuous learning and market awareness. • Valid driver's license. • Ability to travel overnight (based on size of territory).
EDUCATION/EXPERIENCE: Required: • Bachelor's degree (in Sales and/or Marketing preferred) (Advanced degree preferred); • 5 or more years of successful outside sales experience selling value-added, whole solution products to customers • Demonstrated Experience with the standard features of various automated Sales Tracking Software, Customer Relationship Management Software, or proprietary software (CRM, FileMaker Pro, ACT, etc.) • Experience with market development concepts [adoption lifecycle, market development checklist, and STP (segmenting / targeting / positioning)] based on sustaining products and innovations; and • Sales management and market development experience (preferred)." Requisition Number: ES-738 Interest Category: Sales / Marketing Hourly/Salary: Salary City: Detroit State: Michigan Country: UNITED STATES Shift: Days
Job Description: "Market Representative Position Summary: As a member of the Northern Division, reporting to the Area Sales Manager, the Market Sales Representative II works to strategically target potential customers, (builders, architects, dealers, and developers) to generate and grow new business and to successfully convert the target audience from using traditional building products to using the Company's products, with a focus on exterior siding penetration, tile channel demand creation, and a product mixed shift to the Company's differentiated products. The incumbent also positions the Company's value proposition and whole-product solution to the customer to build and enhance strong customer relationships and to become a strong business partner. With a strong knowledge of business and market sense, the incumbent successfully manages an assigned sales territory and reports on related marketing activities by conducting competitive market analysis, competitive intelligence, and other sales-related research. The Market Representative III will also be responsible for mentoring and training other Market Representatives on the sales process and territory plan. Position
RESPONSIBILITIES:: • Developing a target list of potential builders for the sales funnel based on the profile of potential customers as defined in the territory plan and geographic market; • Building and enhancing strong customer relationships with multiple key decision makers of new and existing customers; • Proactively using all available sources (Local Home Builder Association, Internet, newspaper, etc.) to develop a 'Lead' bank consisting of all potential customers (builders, architects, and developers); • Uncovering creative methods to position the Company's products and solutions in front of as many target builders as possibly by developing effective starters that will engage the builder's interest; • Leveraging the dealers in rural areas by conducting builder events to reach the maximum amount of targeted builders; • Cross-sell the Company's interior product, HardieBacker®, simultaneously with the Company's exterior siding product; and • Conducting training sessions in conjunction with dealers for all previous converted builders to cross sell accessories and HardieBacker®. Position Requirements: Knowledge, Skills, and Abilities: Required: Must have experience selling consumer durables, manufacturing, telecommunications, or other transferable industry; • Ability to sell 'Value Add'. • Superior interpersonal and written/oral communication skills with the ability to relate well and cooperate with others to effectively coordinate activities and accomplish goals. • Proven success in developing new business and generating sales leads by managing a territory and selling activities. • Ability to communicate and work with cross-functional teams and all levels in the organization. • Results-oriented to ensure delivery of appropriate products and services in an accurate, complete, and timely fashion. • Demonstrated intermediate skills with the standard features of various personal computer word processing and spreadsheet software (Microsoft Word and Excel, PowerPoint, Outlook, Internet, and proprietary software). • Excellent presentation skills before both small and large groups. • A demonstrable capacity to keep abreast of new industry trends and best sales practices and how they would interact with Company products. • Willingness and ability to work from home office environment and structure a productive day with little to no supervision. • Strong self-directed organizational skills to organize time effectively on daily and weekly basis. • Demonstrated ability to execute on a plan and drive results. • Ability to maintain and upgrade individual skills set, per market, through continuous learning and market awareness. • Valid driver's license. • Ability to travel overnight (based on size of territory).
EDUCATION/EXPERIENCE: Required: • Bachelor's degree (in Sales and/or Marketing preferred) (Advanced degree preferred); • 5 or more years of successful outside sales experience selling value-added, whole solution products to customers • Demonstrated Experience with the standard features of various automated Sales Tracking Software, Customer Relationship Management Software, or proprietary software (CRM, FileMaker Pro, ACT, etc.) • Experience with market development concepts [adoption lifecycle, market development checklist, and STP (segmenting / targeting / positioning)] based on sustaining products and innovations; and • Sales management and market development experience (preferred)." Requisition Number: ES-738 Interest Category: Sales / Marketing Hourly/Salary: Salary City: Detroit State: Michigan Country: UNITED STATES Shift: Days
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